{"title":"Psychology","description":"","products":[{"product_id":"why-we-sleep","title":"Why We Sleep : The New Science of Sleep and Dreams","description":"\u003cp\u003e\u003ci\u003e'Astonishing ... an amazing book ... absolutely chocker full of things that we need to know'\u003c\/i\u003e \u003cb\u003eChris Evans\u003c\/b\u003e\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003e\u003ci\u003e'Matthew Walker is probably one of the most influential people on the planet'\u003c\/i\u003e \u003cb\u003eEvening Standard\u003c\/b\u003e\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003e\u003cb\u003eTLS, OBSERVER, SUNDAY TIMES, FT, GUARDIAN, DAILY MAIL AND EVENING STANDARD BOOKS OF THE YEAR 2017\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eSleep is one of the most important aspects of our life, health and longevity and yet it is increasingly neglected in twenty-first-century society, with devastating consequences: every major disease in the developed world - Alzheimer's, cancer, obesity, diabetes - has very strong causal links to deficient sleep. 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The secret to outstanding achievement is not talent, but a passionate persistence. In other words, grit.\u003cbr\u003e\u003cbr\u003eMacArthur Genius Award-winning psychologist Angela Duckworth shares fascinating new revelations about who succeeds in life and why. Based on her cutting-edge research, Duckworth shows how many people achieve remarkable things not just by relying on innate natural talent, but by practising what she calls grit. She then offers a Grit Formula to help anyone to become more gritty, focusing on six key factors: hope, effort, precision, passion, ritual and prioritisation. She reveals:\u003cbr\u003e\u003cbr\u003e- Why people who test high for talent often fail to achieve their potential, and why people who do not test high for talent often \"overachieve\" what others expect them to do\u003cbr\u003e- How grit can be learned, whatever your IQ or circumstances\u003cbr\u003e- Why stubbornness is a key characteristic of gritty people\u003cbr\u003e- When to be stubborn and when giving up is the grittiest thing you can do\u003cbr\u003e- How gritty people found their passion, and you can find yours\u003cbr\u003e- How gritty experts practise, and how you can do the same in your own life\u003cbr\u003e- What the people who care about you can do to boost your grit when you need it most\u003cbr\u003e- How grit is cultivated in the highest-performing sports teams, companies and schools\u003cbr\u003e\u003cbr\u003eLeaping past clichés such as 'success is all about hard work',\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eGrit\u003c\/i\u003e\u003cspan\u003e \u003c\/span\u003eoffers a fresh and motivating way to climb to heights far beyond what natural talent would predict.\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":32198771212354,"sku":null,"price":799.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/624.jpg?v=1754474898"},{"product_id":"men-are-from-mars-women-are-from-venus","title":"Men are from Mars, Women are from Venus - Paperback","description":"\u003cp data-mce-fragment=\"1\"\u003e“Men Are from Mars, Women Are from Venus: Get Seriously Involved With The Classic Guide To Surviving The Opposite Sex” written by John Gray. “You Can’t Live with Them, You Can’t Live without Them” is a true saying. The book helps the men to understand the inner working of a woman and vice versa. The emotions and expressions of men and women are different from each other. The book explains the reactions of women when she is in problem and on the other hand, how or why men suppress their emotions.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe book says number of things that can help in making a relationship healthy. If you are finding problems in your relationship, reading the book can help you in learning about the opposite sex. It offers advice on how to read emotions, when to be concerned and when to let time do the healing. This book has become an international phenomenon and is one of the most famous non-fiction publications of all time. A lively and accessible guide to successful communication between the sexes that has already helped millions of readers from across the globe understand why members of the opposite sex behave the way they do, this new edition includes:\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eWhat makes members of the opposite sex tick?\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHow to understand their verbal and non-verbal language?\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHow to motivate the opposite sex and get what you want?\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHow to avoid arguments and promote fruitful communication?\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHow to score points with the opposite sex and impress your partner?\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe real emotional needs of the opposite sex and the behaviours associated with these needs?\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHow to keep love alive and stay together long term?\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThis authoritative guide will help one reach a point of harmony and understanding where both sexes can live, work and love together.\u003c\/p\u003e\n\u003cb data-mce-fragment=\"1\"\u003eAbout the author:\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\n\u003cp data-mce-fragment=\"1\"\u003eJohn Gray is an American relationship counsellor, lecturer and author. His book Men are from Mars and Women are from Venus is one of the best selling’s. He has written 17 books on relationships and personal growth. His most recent book is Venus on Fire, Mars on Ice, an exploration of relationships and the role of food and nutrition in sustaining a healthy romantic partner.\u003c\/p\u003e","brand":"Harper Collins","offers":[{"title":"Default Title","offer_id":32302538129474,"sku":null,"price":499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/9788172235031.jpg?v=1628569848"},{"product_id":"art-of-possibility-the","title":"The Art of Possibility : Transforming Professional and Personal Life - Paperback","description":"\u003cspan id=\"freeText708408367509057417\"\u003ePresenting twelve breakthrough practices for bringing creativity into all human endeavors, The Art of Possibility is the dynamic product of an extraordinary partnership. The Art of Possibility combines Benjamin Zander's experience as conductor of the Boston Philharmonic and his talent as a teacher and communicator with psychotherapist Rosamund Stone Zander's genius for designing innovative paradigms for personal and professional fulfillment.\u003cbr\u003eThe authors' harmoniously interwoven perspectives provide a deep sense of the powerful role that the notion of possibility can play in every aspect of life. Through uplifting stories, parables, and personal anecdotes, the Zanders invite us to become passionate communicators, leaders, and performers whose lives radiate possibility into the world\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":32302542454850,"sku":null,"price":799.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/14_cbc3cb44-df1e-4227-b6e4-c9ec9d39c52f.jpg?v=1754474894"},{"product_id":"mans-search-for-meaning","title":"Man's Search for Meaning - Paperback","description":"\u003cspan id=\"freeText12813981854451338042\" data-mce-fragment=\"1\"\u003ePsychiatrist Viktor Frankl's memoir has riveted generations of readers with its descriptions of life in Nazi death camps and its lessons for spiritual survival. Between 1942 and 1945 Frankl labored in four different camps, including Auschwitz, while his parents, brother, and pregnant wife perished. Based on his own experience and the experiences of others he treated later in his practice, Frankl argues that we cannot avoid suffering but we can choose how to cope with it, find meaning in it, and move forward with renewed purpose. Frankl's theory-known as logotherapy, from the Greek word logos (\"meaning\")-holds that our primary drive in life is not pleasure, as Freud maintained, but the discovery and pursuit of what we personally find meaningful.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eAt the time of Frankl's death in 1997, Man's Search for Meaning had sold more than 10 million copies in twenty-four languages. A 1991 reader survey for the Library of Congress that asked readers to name a \"book that made a difference in your life\" found Man's Search for Meaning among the ten most influential books in America.\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":32348664037442,"sku":null,"price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/74_033ffdbd-762e-4b25-9e04-5bd4ff645212.jpg?v=1601021983"},{"product_id":"tipping-point","title":"The Tipping Point - Paperback","description":"\u003cspan id=\"freeText16350233246926184110\" data-mce-fragment=\"1\"\u003e\u003ci data-mce-fragment=\"1\"\u003eAn alternate cover edition exists\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/www.goodreads.com\/book\/show\/34668905.here\" title=\"here\" rel=\"nofollow\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.goodreads.com\/book\/show\/34668905.here\"\u003ehere\u003c\/a\u003e.\u003c\/i\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThe tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eGladwell introduces us to the particular personality types who are natural pollinators of new ideas and trends, the people who create the phenomenon of word of mouth. He analyzes fashion trends, smoking, children's television, direct mail, and the early days of the American Revolution for clues about making ideas infectious, and visits a religious commune, a successful high-tech company, and one of the world's greatest salesmen to show how to start and sustain social epidemics.\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e","brand":"HACHETTE","offers":[{"title":"Default Title","offer_id":32361336209474,"sku":"","price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/1265.jpg?v=1610945336"},{"product_id":"think-like-a-freak","title":"Think Like a Freak : Secrets of the Rogue Economist - Paperback","description":"\u003cp data-mce-fragment=\"1\"\u003eIn this Freak 'how-to' guide, the mavericks behind the Freakonomics phenomenon teach you their secrets: how to challenge conventional wisdom, unravel life's secret codes and think differently - that is, think like a Freak. Levitt and Dubner see the world like no-one else. Now you can too.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e'My gut reaction to this life-changing book is \"Where have you been all my life?\" You will turn pages with delight' Jeffery Taylor,\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eSunday Express\u003c\/i\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e'Captivating, intellectually robust, funny, surprising and wise. What else can one ask?' Daniel Finkelstein,\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eThe Times\u003c\/i\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e'Illuminating, good fun, endearing, genial ... I was delighted' Philip Roscoe,\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eThe Times Higher Education\u003c\/i\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e'It's about how to look at the world, and see the ugly truth ... excellent stuff' William Leith,\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eSpectator\u003c\/i\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e'A phenomenon ... their approach has won them a cult following'\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eObserver\u003c\/i\u003e\u003c\/p\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":32361380053058,"sku":null,"price":799.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/11_45cb4af4-957b-4d80-ae97-70e101f4062d.jpg?v=1634365966"},{"product_id":"seven-brief-lessons-on-physics","title":"Seven Brief Lessons on Physics - Paperback","description":"\u003cspan id=\"freeText10100107164814764091\" data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eEverything you need to know about modern physics, the universe and our place in the world in seven enlightening lessons\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e'Here, on the edge of what we know, in contact with the ocean of the unknown, shines the mystery and the beauty of the world. And it's breathtaking'\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThese seven short lessons guide us, with simplicity and clarity, through the scientific revolution that shook physics in the twentieth century and still continues to shake us today. In this mind-bending introduction to modern physics, Carlo Rovelli explains Einstein's theory of general relativity, quantum mechanics, black holes, the complex architecture of the universe, elementary particles, gravity, and the nature of the mind. Not since Richard Feynman's celebrated\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eSix Easy Pieces\u003c\/i\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ehas physics been so vividly, intelligently and entertainingly revealed.\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":32361380118594,"sku":null,"price":550.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/119_19e05f9f-1105-4397-a01b-f500728cdd35.jpg?v=1604065082"},{"product_id":"goodbye-things-on-minimalist-living","title":"Goodbye, Things : On Minimalist Living - Paperback","description":"\u003cspan id=\"freeText10138063366348006044\" data-mce-fragment=\"1\"\u003e\u003ci data-mce-fragment=\"1\"\u003e'There's happiness in having less. 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What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us?\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eNir Eyal answers these questions (and many more) with the Hook Model - a four-step process that, when embedded into products, subtly encourages customer behaviour. Through consecutive \"hook cycles,\" these products bring people back again and again without depending on costly advertising or aggressive messaging.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003ci data-mce-fragment=\"1\"\u003eHooked\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/i\u003eis based on Eyal's years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder - not abstract theory, but a how-to guide for building better products.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eHooked\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/i\u003eis written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behaviour.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eEyal provides readers with practical insights to create user habits that stick; actionable steps for building products people love; and riveting examples from the iPhone to Twitter, Pinterest and the Bible App.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eNir Eyal\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003espent years in the video gaming and advertising industries where he learned, applied, and at times rejected, techniques described in\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eHooked\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/i\u003eto motivate and influence users. He has taught courses on applied consumer psychology at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design and is a frequent speaker at industry conferences and at Fortune 500 companies. His writing on technology, psychology, and business appears in the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eHarvard Business Review\u003c\/i\u003e,\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eThe Atlantic\u003c\/i\u003e,\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eTechCrunch\u003c\/i\u003e, and\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003ePsychology Today\u003c\/i\u003e.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eRyan Hoover\u003c\/b\u003e's writing has appeared in\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eTech- Crunch\u003c\/i\u003e, The Next Web,\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eForbes\u003c\/i\u003e, and\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eFast Company\u003c\/i\u003e.\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/i\u003eAfter working on\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eHooked\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/i\u003ewith Nir Eyal, Hoover founded\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/i\u003eProduct Hunt, a company that has been described as\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/i\u003e\"\u003ci data-mce-fragment=\"1\"\u003ethe\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/i\u003eplace to discover the next big things in tech.\"\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":32361383559234,"sku":null,"price":899.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/41_9b2de9fe-7e80-4459-9316-1f6b15fcbf4f.jpg?v=1752320487"},{"product_id":"12-rules-for-life","title":"12 Rules for Life - Paperback","description":"\u003cb\u003eThe #1\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eSunday Times\u003c\/i\u003e\u003cspan\u003e \u003c\/span\u003ebestseller from 'the most influential public intellectual in the Western world right now' (\u003ci\u003eNew York Times\u003c\/i\u003e) - now in paperback.\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eHow should we live properly in a world of chaos and uncertainty?\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003c\/b\u003e\u003cspan\u003eJordan Peterson has helped millions of people, young and old, men and women, aim at a life of responsibility and meaning. Now he can help you.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eDrawing on his own work as a clinical psychologist and on lessons from humanity's oldest myths and stories, Peterson offers twelve profound and realistic principles to live by. 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