{"product_id":"business-beyond-borders","title":"Business Beyond Borders - Paperback","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eINTRODUCING 25 REAL-LIFE STORIES THAT REVEAL THE RULES FOR WORKING SUCCESSFULLY ACROSS CULTURES\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003eThere is no excuse for cultural ignorance in the 21st century. The greatest factor affecting the success or failure of a global business is understanding the cultural differences that lie hidden, like minefields, in day-to-day work. Recognize and manage these cultural differences, and you accelerate your success; ignore them and they will undermine your global performance.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eBusiness Beyond Borders\u003c\/span\u003e\u003cspan\u003e explains culture through the real-life stories of the author, resonating and bringing the cultural challenges inherent in global work to life. From negotiating with Bedouins in the Libyan Sahara, to managing a team of Brazilians in Rio de Janeiro, from out-running an earthquake during a keynote presentation in Mexico City, to losing a government \"handler\" in Beijing, each of the stories illustrates a critical cultural issue that global managers need to understand today.\u003cbr\u003e\u003cbr\u003eWith a summary of the \"golden global rules\" that everyone working in the global 21st century needs to know, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eBusiness Beyond Borders\u003c\/span\u003e\u003cspan\u003e is a celebration of what makes all of us around the world-all so different- simultaneously all the same.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hachette","offers":[{"title":"Default Title","offer_id":42741626798146,"sku":null,"price":799.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/files\/818ymIY2TAL._SL1500.jpg?v=1766482969","url":"https:\/\/koolskoolbookstore.com\/products\/business-beyond-borders","provider":"KoolSkool The Bookstore","version":"1.0","type":"link"}