{"product_id":"memory-illusion-the","title":"The Memory Illusion : Remembering, Forgetting, and the Science of False Memory - Paperback","description":"\u003cspan id=\"freeText10541726357313502954\" data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eThink you have a good memory? Think again.\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eMemories are our most cherished possessions. We rely on them every day of our lives. They make us who we are. And yet the truth is they are far from being the accurate record of the past we like to think they are. True, we can all admit to having suffered occasional memory lapses, such as entering a room and immediately forgetting why, or suddenly being unable to recall the name of someone we've met dozens of times. But what if we have the potential for more profound errors of memory, even verging on outright fabrication and self-deception?\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eIn\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eThe Memory Illusion\u003c\/i\u003e, forensic psychologist and memory expert Dr Julia Shaw uses the latest research to show the astonishing variety of ways in which our brains can indeed be led astray. She shows why we can sometimes misappropriate other people's memories, subsequently believing them to be our own. She explains how police officers can imprison an innocent man for life on the basis of 300 denials and just one confession. She demonstrates the way radically false memories can be deliberately implanted, leading people to believe that they brutally murdered a loved one, or were abducted by aliens. And she reveals how, in spite of all this, we can improve our memory through simple awareness of its fallibility.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFascinating and unnerving in equal measure,\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003eThe Memory Illusion\u003c\/i\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eoffers a unique insight into the human brain, challenging you to question how much you can ever truly know about yourself.\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":32115484590146,"sku":null,"price":799.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/939.jpg?v=1752314842","url":"https:\/\/koolskoolbookstore.com\/products\/memory-illusion-the","provider":"KoolSkool The Bookstore","version":"1.0","type":"link"}