{"product_id":"rethinking-competitive-advantage","title":"Rethinking Competitive Advantage - Paperback","description":"\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content a-expander-content-expanded\" aria-expanded=\"true\"\u003e\n\u003cp\u003e\u003cu\u003e\u003cb\u003eFrom the million-copy-bestselling author of\u003cspan\u003e \u003c\/span\u003e\u003ci\u003eExecution\u003c\/i\u003e\u003c\/b\u003e\u003c\/u\u003e\u003cbr\u003e\u003cb\u003e\u003cbr\u003e'The most influential consultant alive.'\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e\u003ci\u003eFortune\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eWelcome to the age of big tech. The old rules no longer apply.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eHow do companies build a competitive advantage in the digital age? In this lively, accessible guide, Ram Charan - million-copy-bestselling author and advisor to some of the world's top CEOs - reveals that the tech giants have radically rewritten the rules of business. If you want to win, you need to learn to play a new game.\u003cbr\u003e\u003cbr\u003eDelving into the inner workings of the likes of Netflix, Amazon and Alibaba, Charan uncovers the six unwritten rules that make the digital giants thrive: from how they use digital platforms and create corporate 'ecosystems', to the way they approach team organisation and moneymaking.\u003cbr\u003e\u003cbr\u003eBut these rules are not the preserve of Silicon Valley. Charan shows that they can be applied to any company that wants to be competitive. And with stories of how traditional companies like Disney, Walmart, and BMW have adopted them, he offers a practical toolbox for applying them to your business, starting today.\u003cbr\u003e\u003cbr\u003eWhether you're a C-suite executive or a fledgling entrepreneur, your company\u003cspan\u003e \u003c\/span\u003e\u003ci\u003ecan\u003cspan\u003e \u003c\/span\u003e\u003c\/i\u003esucceed in the digital age. This book will show you how.\u003cbr\u003e\u003cbr\u003e\u003cb\u003e'One of the world's preeminent counselors to CEOs.'\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e\u003ci\u003eHarvard Business Review\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-expander-header a-expander-partial-collapse-header\"\u003e\u003c\/div\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":39663805694018,"sku":null,"price":799.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/948_fa6af649-7671-41c9-a76a-1f4106079862.jpg?v=1648910480","url":"https:\/\/koolskoolbookstore.com\/products\/rethinking-competitive-advantage","provider":"KoolSkool The Bookstore","version":"1.0","type":"link"}