{"product_id":"the-digital-seeker-a-guide-to-winning-in-the-new-marketplace-hardcover","title":"The Digital Seeker: A Guide to Winning in the New Marketplace - Hardback","description":"\u003cdiv aria-expanded=\"true\" class=\"a-expander-content a-expander-partial-collapse-content a-expander-content-expanded\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"a-text-bold\" data-mce-fragment=\"1\"\u003e2020\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\" data-mce-fragment=\"1\"\u003eWALL STREET JOURNAL\u003c\/span\u003e\u003cspan class=\"a-text-bold\" data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eBESTSELLER\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThe Internet was supposed to connect us to endless possibilities. So why do we keep ending up browsing the same old sites and bestseller lists? When sellers don't offer potential customers a compelling digital experience, consumers miss out on great products-and businesses miss a vital opportunity to grow.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eRaj K. De Datta, the co-founder of a company that powers digital-commerce experiences for many of the world's biggest brands, offers an actionable playbook for companies looking to deliver better digital experiences. In this book, he argues that exceptional digital experiences are much more than marketplaces-they are built on platforms that provides agile, personalized, scalable performance. Moreover, they are created by product-centric digital teams, not traditional organizations.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003cspan class=\"a-text-italic\" data-mce-fragment=\"1\"\u003eThe Digital Seeker\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e distills key lessons from the compelling stories of innovative businesses: not just tech companies but those spanning a wide range of industries, including fashion, sports, healthcare, distribution and the public sector. It also offers crucial insights into the impact of the COVID-19 pandemic on our digital lives and the long-term effects it will have on digital experiences of the future.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eAnecdotal and thought-provoking, \u003c\/span\u003e\u003cspan class=\"a-text-italic\" data-mce-fragment=\"1\"\u003eThe Digital Seeker\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e explains how companies can translate a seeker-centric philosophy into a core operational playbook for their digital teams to achieve transformative results.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-expander-header a-expander-partial-collapse-header\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e","brand":"Bloomsbury","offers":[{"title":"Default Title","offer_id":39663813394498,"sku":null,"price":799.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/4884\/7170\/products\/1021_75968871-d986-4655-b988-6331ab1687ce.jpg?v=1649427439","url":"https:\/\/koolskoolbookstore.com\/products\/the-digital-seeker-a-guide-to-winning-in-the-new-marketplace-hardcover","provider":"KoolSkool The Bookstore","version":"1.0","type":"link"}